QuEST

Prizes worth Rs 20,000 to be won, So better put down the pen to work

In a fast changing world, constant reinvention of strategies is the need of the hour. QuEST 2011 takes you on a journey exploring the entrepreneur in you through a multidimensional world that tests your skills in reaching out to almost all strata of society.

QuEST or The Quark Entrepreneurial Skills Test, as its name suggests, tests your entrepreneurial skills to survive in a cut throat society that thrives on innovation and cost effective means of business operations.The rounds of QuEST are designed to meticulously analyze your creative abilities and innovative edge. The challenge focuses primarily on your business skills, and the effectiveness of its execution. The elimination round details are given below. Do you have what it takes to win the challenge?

Last Date for Submission has been extended to  15th January.

Details

QuEST - Quark Entrepreneurial Skills Test is planned to test the participants’ marketing skills, business sense, quick thinking, decision-making, crisis management and teamwork.

Event Specifications:

Round 1 :

This round tests the creativity, innovation and originality of applicants in developing a new product for an audience of their choice in the sectors provided by CEL. Feasibility of the product is an important criterion which applicants should consider before sending in their entries. A executive summary describing the details of the product designed by applicants, their chosen sector and target customer group has to be submitted online to [email protected] by 10th January 2012.

The choices of sectors for applicants are –

•        Couture industry

•        Sports industry

•        Mobile applications industry

You are supposed to come up with a product in any one of the above industries and also decide your consumer base ( for example if the industry given would have been on websites, possible product could be online marriage partner search website and users could be single people in the age range of 25 yrs to 35 yrs ).

Important Note : The format for the executive summary is provided in the "Rules" Tab.

Round 2:

The details for the next round will be forwared to the shortlisted teams.

Please note that the second round will be a trade-up round; on the lines of the classic day-trading method.

Round 3:

The third and final round in the event will consist of a business plan,which will be based on the product you choose in Round 1.

So please choose your product and write your summary carefully.

Rules

Executive Summary Format:

To participate in this competition you have to send an executive summary containing the following –

    Brief description of your product which has to be in any one of the sectors given above (clearly specify the sector chosen).
    The target consumer of your product (A concise market analysis).
    Short summary of your marketing strategy for selling the product.
    The word limit for write up is  250 words.
    Entries should be in the form of a PDF file sent to the following email address.
    Last date of entry submissions is  10th January 2012

Entries should contain your following personal details -

•        Name

•        College name

•        Contact number

•        Email ID

•        City of residence

Eligibility Criteria:

Participants are required to carry a valid college-identification proof.

Team Specifications:

Judging Criteria

Judging Criteria:

• There will be eliminations after each round.
• Rules for each round will be conveyed to the participants before each round.
• Judges decision is irrevocable.

Resources

Contacts

If you have any query, please send an e-mail to [email protected], or get in touch with any one of us:

Nakul Santpurkar
+91 88069 16166

Saaili Junnarkar
+91 91587 13764